?uestlove of The Roots: Professor of DIY Hip Hop Marketing & Promotion @ Audible Hype U.
I won't bore you by bragging about Audible Hype. It's one of the very few do-it-yourself music blogs I take the time to read, and it's simply a good resource for d-i-y musicians trying to make a living doing something they love - without falling back on the day job. You have to admire a blog that states it's all about "DIY Marketing and Promotion for broke rappers, DJs, and musicians".
In August, Audible Hype blogger Justin Boland (a.k.a. Humpasaur Jones), introduced a series of interviews with illustrious and independent Hip Hop heads that offer their research and experiences as a tool for musicians who don't have a clue about marketing themselves, or don't think they have the time to read and research it for themselves. (Not that this is necessary.) Boland is part of anarchic hip hop label/collective World-Around Records, and uses their experience as a model for the blog. And they are connected in the music community, offering insightful interviews with musicians turned diy marketing experts.
Read Audible Hype's latest: Getting Ready for a Long Cold Winter, which discusses the cold, hard realities of being an underground, diy rapper in failing economy. And check out the DIY Hip Hop Business Master Class, if you want to graduate with more than diploma paper. This post features instruction by one of the members of my favorite bands in the wide world of hip hop, The Roots.
May I also suggest reading our pick for diy music and weekend fun this Saturday in downtown Austin? (See below.)
Have a fun - and safe - weekend, no matter what you do.
Your Immodest DIY Muse,
~ diy danna
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