Managing Editor Sean Claes Becomes Publisher of Austin's INsite Magazine

Austin's INsite: "local focus, national mindset"

One of our bloggers, "DIY" Danna Williams has been a proud music contributor to "Austin's only entertainment paperzine" for three years, so we're pleased to announce the following:

FOR IMMEDIATE RELEASE:

Managing Editor Buys Austin's INsite Magazine

AUSTIN, TX – Sean Claes, who has been Managing Editor of Austin’s INsite Magazine (http://www.insiteaustin.com) recently completed negotiations to purchase the publication. His corporation, BoysenClaes Productions, Inc. bought INsite in May.

INsite is Austin’s only entertainment paperzine. It’s not quite a magazine, not quite a newspaper… but all Ausitn. The focus of the publication is the world of entertainment as it pertains to our city. From interviews with movie stars to local and national bands to tech trends to fashion to the capitol’s best restaurants, INiste is a local magazine with a local focus and a national mindset.

“It was a year-long process. The previous owners still have a lot of passion about the magazine, as it’s something they created ten years ago,” Sean Claes said. “They wanted to make sure the right person was taking over, and I wanted to make sure this was as much a business decision as it was a decision of the heart.”

One of the first decisions made was to name food contributor Marsha Mann as Food Editor. “Her passion about cuisine is amazing. We’re lucky to have her affiliated with INsite,” Claes said. “Her attention to detail when it comes to food and the restaurant guide is impeccable.”

Contributing photographer Jay West was also named as Photo Editor. “Jay has been a contributing photographer for the last two years and he’s done a great job of making sure the right photos are in the right issue of INsite,” Claes said.

Both contributors share the vision Claes has for INsite. “Everything you will find in INsite is positive. I simply don’t believe in negative publicity. It steals space from something you can write good things about. Why tell people not to go somewhere or to avoid a band when you can give them the alternative?”

Focusing on the future, INsite will see many changes in the August issue, which hits stands August 1. “I am working with Austin’s Fireside Creative to revamp the magazine and you will see a completely new logo, layout, and look in August,” Claes said. “I hope Austin likes the new paperzine as much as I do.”

INsite will host a relaunch party on August 15, 2008 at Emo’s Lounge with music by She Craves, The Banner Year, 6 Pack Deep and Litany for the Departed.

Sean Claes can be reached at sean@insiteaustin.com or by calling 512-462-9260.

Please note new mailing address:
INsite
16221 Crystal Hills Drive
Austin, TX 78737